Seeing as VCU is more of a learning resource than a promotional website, the focus  was on the content. As such, graphical elements and imagery was kept to a minimum, but we still managed to create a strong sense of brand through colour selection and iconography.

We started by creating a clean, branded interface for the presentation, then implemented the design into the customized software created by North Vancouver’s Relentless Technology.

Take a look at vcu.visioncritical.com to see how everything came together!

Derek Bardon, Careful Painting‘s owner and operator, recently came to us in need of a website update. Their old site was a little long in the tooth, and since it was built on a static platform, updating content and creating new pages was a time consuming and challenging endeavour.

So with that in mind, we took their logo/colour scheme and created a complementary styled interface design, then built everything into an easy to use WordPress system. So now, when Derek wants to edit content, add some news, or upload some photos, all directly through his web browser!

Here’s what Derek had to say about working with Servoweb…

Servoweb was recommended to me by a friend who had just had his website built.  He was thrilled with the results, and I’m just as happy with my new website.  Servoweb is great to deal with.  They were on schedule and on-budget.  They were very thoughtful during the whole process of having my website built.  You’ll be glad that you found Servoweb”
-Derek Bardon, Careful Painting Vancouver

If your website’s in need of some new paint, feel free to get in touch. Or if you’re in need of some new colour around the house, by all means get in touch with Derek at Careful Painting!

In addition to owning and operating Chocolate Tofino, owner Cam Shaw also happens to be an exceptionally talented illustrator and designer. Having worked with him on a few other web projects in the past, when it came time to give his chocolate shop a new face on the web, we were the natural choice.

Using his artwork as a guide, we built a completely custom WordPress theme, integrating full ecommerce and newsletter management tools.

And an extra special thanks to Cam and Kim for sending a care package of their goods… Needless to say, they were very much appreciated and enjoyed =)

To assist with promoting this new product, we were called in to create a website specifically designed to help promote and showcase CEM’s top selling features. Taking their established brand guidelines we conceptualized, designed and built a WordPress driven website. The kicker here is the project took only five days, start to finish!

Take a look at cem.visioncritical.com to see the work in action, then get in touch to find out more about how we can lend a hand with your next web project!

Wolfgang Commercial Painters is an established commercial painting company based in Burnaby BC that also offers power washing, caulking and sealing services to the commercial market such as condominium and townhome strata complexes, retail, hospitality, manufacturing and other industrial markets.

After initial consultations and mid-stream design feedback sessions, we developed a completely custom WordPress theme based on the artwork provided by Kameleon Creative in Gastown.

We’ve enjoyed working with the team at Wolfgang Commercial Painters and look forward to helping them continue building their growing presence online!

Kalavida Surf Shop

With a beachfront location in Vernon on Kalamalka Lake, and a convenient location near the beaches of Okanagan Lake, Kalavida is

We’ve been working with Kevin O’Brien for a couple of years now, first helping with his original OKSUP.com site, which is a great resource site for stand up paddleboarding in the Okanagan. When it came time to build a site for their new retail venture, we were happy to hear that we were their first choice.

Kevin designed the site’s graphics and overall feel, and from there we developed a custom WordPress theme and infrastructure needed to put his pixels into motion on the web.

It’s been a great ride so far and we look forward to continuing our great working relationship!

Check out the site at KalavidaSurfShop.com!

Our role in the project involved integrating the brilliant design work created by Industrial Brand into a completely custom software system developed by Thirdi Software.

Through a meticulous process of slicing and dicing the imagery, semantic HTML and CSS coding, as well as a few dabs of browser specific Javascript, we produced a presentation that not only accurately reflects the intended design, but also performs exceptionally well in a whole host of browsers, including the much loathed Internet Explorer 6!

Though from the outset this appears to be a reasonably straightforward presentation, the most time consuming and detailed aspect of the project lies in the back end, where participants can update their stats in real time, watch a variety of instructional videos, track their progress through dynamic graphing, chat with their coaches and much much more.

This was one of the more ambitious projects we’ve ever been involved with, and couldn’t be more pleased with the end result!

Taking Progressive’s existing corporate ID, we designed a custom interface and deployed the design into WordPress, which allows company management to easily update content, news postings and galleries.

Founded in 1978, North Shore Ski and Board has been providing the very best in gear, service and advice for action sports enthusiasts all over the Lower Mainland. Skiing, snowboarding, windsurfing, kiteboarding, stand up paddleboarding… Whatever floats your boat!

The project involved a fully custom interface design, site re-developement into a WordPress based Content Management System, and optimizing and expanding the site’s content, in an effort to help boost organic search traffic and increase user engagement with the site.

Results to date have been outstanding in the first couple of weeks… Traffic has increased 40% (and grows more each day), visitors are spending 65% more time on the site.

As more content is built into the site in the coming months, we’re expecting to see even stronger growth… Things are looking great!

The new website is built on WordPress, the same Content Management System we’ve used to create dozens of client based websites over the past few years.

Hope you enjoy the new look!